Monzo

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Monzo 〰️

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Helping the nation’s favourite bank show how money feels different on Monzo.

In TV and OOH the bank proclaimed ‘Money feels feels different on Monzo’.

We decided our job BTL was to show everyone how money feels different – bringing to life real use cases and features, then finding that sweet spot between brand creativity and performance clarity.

Brand ads that solve a money problem in under 10 seconds

Stackable ads that use the brand as a verb, ‘Monzo me a tenner’, like everyone does IRL

Creator partnerships that don’t really feel like ads

And a complete brand book of gloriously
unhinged imagery…